Don’t call your clients liars

Posted by Aaron Patella on Apr 25, 2014 in Business, Communications, customer service, Entrepreneurship

 

My Grandmother was easy to set off.   If you wanted to see someone rear up and kick call her a liar…and really I think this is the case for almost anyone!  People all want to be seen as good and one of the things that we all know is bad is lying.  There are many times in a day when we tell white lies but the key to those is that they are mutually agreed on and we all know that they are kindnesses and not genuine attempts to mislead.  So I was talking to one of my suppliers for, what I was to discover was, the last time.  And the conversation went like this.

Me: There is a mistake with the order…it was supposed to be one-sided not two…

Supplier: So?

Me: We need it to be one-sided so we can remove one sheet and not two…

Supplier:  Well my order sheet says you ordered two-sided!

Me: No…I remember the conversation I requested one-sided after you called me asking if it was two or one.

Supplier: Well my order sheet says two…

Me: Okay.  We, my associates and I, discussed this at length…We absolutely knew that the job had to be one-sided recto only.

Supplier: Well our order sheet says recto/verso…

Me: Alright, thank you.

And that is the last time that that business will ever hear from me for a print job…ever!  not only that it is the last time I will recommend that company as a business partner.  I even started the conversation willing to split the difference since I needed to make changes on top of fixing the problem.  So they lost a client who has pretty decent volume as we have manuals and employee handbooks that we create for our clients.  How many clients can you afford to lose in a year in an industry experiencing compression and closures left right and centre it seems to me the last thing you want to be doing is calling your clients liars to their face.

Now what to do about that?

• Find a compromise.
• Ask/figure out what the client needs, not what they want.
• Always give regular clients the option to strike out once.  but also keep track of abusive clients so that you can make sure your not being taken advantage of.
• Remember a returning client is one that will be much more profitable.

So be careful what you are saying to your clients when you tell them they are not telling you the truth…because you are calling them a liar…be ready for the consequences.

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